It’s a Vase but not as we know it.

Looking for something more than chocolates to give mum on Mother’s Day weekend? South Korean whiz-kids have come up with something really different, yet … useful and elegant to boot.

Firevase is more than just a vase. Originally conceived by Cheil Worldwide, based in Seoul, South Korea, which is part of the Samsung Group, this vase can sit quite happily on a mantlepiece with all the knick-knacks, just waiting, and waiting to bloom into full glory. But first, as a vase, chrysanthemums, sweet peas or roses, whatever your tastes, they all look elegant in the Firevase.

There are more than flowers to this vase though. If a fire breaks out, the vase can be hurled and smashed to release the potassium carbonate that is discreetly stored inside. When the colourless liquid is released it starts a rapid cooling reaction that suppresses oxygen, putting out a fire. Clever eh?

Currently only available in South Korea, where over 10,000 household fires are battled every year. Despite a new law that required all homes in South Korea to have a fire extinguisher by 2017, the Seoul-based insurance company stats show that 58 per cent of homes still didn’t have one.

So, last year, the insurance company gave out over 100,000 Firevases to homes in South Korea. A video featuring a celeb using the Firevase to put out a fire helped spread the campaign online as well as in theatres, and a print ad was run in lots of newspapers and magazines.

As a result of the campaign, Samsung Fire & Marine Insurance said that 81 per cent of respondents confirmed that they were now more aware of the importance of having a fire extinguisher at home.

In addition, the number of dwellings equipped with a fire extinguisher increased by 8 per cent nationwide. Well its practical, attractive and useful and maybe worldwide distribution is on the cards. Watch this space … For all your fire safety needs including fire risk assessments, installation and maintenance of fire alarms, smoke alarms, extinguishers, fire blankets and fire safety training for your staff contact us at Bath & West Fire & Safety.

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